4. Andy Reid, says SI.com, which rated only Sid Gilman, Bill Walsh and Joe Gibbs ahead of him:

Reid is the first offensive coach to modernize the NFL since Walsh and Gibbs.

Reid was Mike Holmgren’s assistant coach on the Packers from 1992 to 1998. And Holmgren was Bill Walsh’s assistant coach on the 49ers from 1986 to 1988. So Reid comes from the Walsh tree.

But Reid diverged where others didn’t, others such as Holmgren, Jon Gruden and Steve Mariucci. Those three were more faithful to Walsh’s original West Coast Offense.

Reid took the West Coast Offense and blended it with new-age spread-offense concepts that have taken over college football the past 15 years. Stuff Chip Kelly tried to bring to the NFL, but failed.

Kelly’s offense was too simple — he called the same few plays over and over. And he constantly used a hurry-up offense, which forced his defense to play most of the game. He had a gimmick.

Reid took parts of Kelly’s gimmick and added them to an already-dense West Coast Offense playbook. Added the zone reads, the run-pass options, the shifts and the motions. And now when you think of Andy’s Reid’s offense, you think of little Tyreek Hill running around behind the line of scrimmage causing the defense to panic before the play even starts. Reid made the game smaller and faster — defenses have to match up with Hill and players like him. Call it small ball.

Every team wants its own Tyreek Hill. Its own gadget player who can play wide receiver or running back. That’s Deebo Samuel on the 49ers.

Any team that doesn’t use lots of motions and shifts before the snap probably will fire its offensive coordinator soon. He’s outdated.


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