By Leonard Markel
The NFL has approved FOX Bet, BetMGM, PointsBet, and WynnBet as sportsbook operators for the 2021 NFL season.
They will be eligible to purchase NFL in-game commercial units and other select NFL media inventory.
The new agreements differ from the NFL’s first-ever official sportsbook partnerships announced in April with Caesars Entertainment, DraftKings, and FanDuel — unlike the previous agreements, the four new operators will not have access to NFL marks.
The three deals with Caesars, DraftKings, and FanDuel are worth close to $1 billion combined, and each spans five years.
Bettors could place more than $20 billion in football-related wagers this season between the NFL and college football, according to industry analyst PlayUSA.