MUST-READ FOR DAILY FANTASY PLAYERS: CONFESSIONS OF A JUNKIE!

The ads, I admit, are what got me. For the first 10 months of 2015, DraftKings and FanDuel spent more than a combined $200 million on advertising, a surge that peaked at the start of the football season, when a DraftKings ad ran seemingly every couple of minutes on television. In addition to the ads, many of which showed regular guys like me who had won, in the DraftKings parlance, “a shipload of money,” there were DraftKings lounges in NFL stadiums, FanDuel sidelines in NBA arenas and daily fantasy advice segments in the sports sections of newspapers and all over ESPN, which, during the first weeks of the NFL season, felt as if it had been converted into a nonstop publicity machine for DraftKings.

Check out this piece!

http://www.nytimes.com/2016/01/06/magazine/how-the-daily-fantasy-sports-industry-turns-fans-into-suckers.html?ref=sports

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